I would like to announce Deon Binneman’s new blog for consultants & professional services providers, aimed at advancing their professional knowledge and growing their practice. Deon Binneman is a public speaker & consultant on Business & Organizational Reputation. If you are interested in exploring tips and tools in this area, read on.
This is how leverage points are defined:
Researchers in systems thinking speak about leverage points – those small, well-focused actions that can, when used at the right time and in the right place, produce significant, lasting benefits exponentially beyond the effort required to take the action step itself.
In his first post he published on September 15th, Deon Binneman discusses the benefits of leverage points.
How can a person learn quickly and efficiently? By learning from others what works for them. By implementing best practice techniques.
How can you benchmark your own efforts? By measuring yourself against what others are doing.
How can you increase your chances of success? By leaning from those who are successful you can shorten your own learning curve and the path to success in your chosen endeavor.
Consider the alternative!
- Trial and error
- A long learning curve
Going to a bookshop and/or library and reading all the books on consulting and professional services marketing. Last count there were more than 30 books available.
How current and ongoing is your marketing efforts? These are only some of the thoughts and ideas and leverage points I will explore.